Lisa Macpherson

Lisa Macpherson is Public Knowledge’s Policy Director, focused on democratic information systems, including content moderation on digital platforms and media policy to support local journalism. Prior to Public Knowledge, Lisa was a consumer marketing executive at Fisher-Price, Timberland, Hallmark, and Custom Ink, and an independent marketing consultant at Pernod Ricard. Her experience driving digital marketing transformation on behalf of brands led to concerns over the broader impacts of digital technology, especially behavioral advertising, on individual well-being, civil society, journalism, and democracy. She was a Fellow and Senior Fellow in Harvard University’s Advanced Leadership Initiative from 2019 through 2021, studying public policy, technology regulation, and social justice to understand how to best mitigate the negative externalities of digital technology. Lisa is also a former Senior Editor of the Harvard Advanced Leadership Initiative Social Impact Review, an online journal focused on innovation in social impact. Lisa received her B.A. from Colgate University and her MBA from the State University of New York at Buffalo.